Meta launches "Threads" Twitter killer app

Meta, the parent company of Instagram, has announced a new social media platform called Threads to rival Twitter. This development comes amid uncertainty surrounding Twitter, under its new owner Elon Musk. Available in over 100 countries, Threads allows users to share brief text messages, repost, and respond, similar to Twitter, however, it lacks a direct messaging feature. It also allows posts with up to 500 characters and sharing of links, photos, and videos. Threads is integrated with Instagram and has a focus on privacy features. Many brands and celebrities have already created accounts on Threads. Meta has also encouraged social media influencers to promote Threads, asking them to post at least twice a day.

Important Points to remember:

  1. Understand the reason and timing of Meta's launch of Threads, especially considering the current situation with Twitter.
  2. Note the specifications and features of Threads and its unique aspects compared to Twitter.
  3. Study the integration of Threads with Instagram along with its privacy features.
  4. Investigate celebrity and corporate backing for Threads.
  5. Recognize the promotional strategies used by Meta, including the use of social media influencers and frequent posting.
  6. Remember important details about Meta such as its founders, its headquarters, and when it was founded.